A feed store counter and a tailgate, not a storefront window
Most of what a Richlands business hands a customer is not exchanged in a lobby. It is passed across a farm supply counter, handed through a truck window at a job site off NC-258, or left on a kitchen table after a repair call out past the county line. There is no foot traffic drifting past a display case the way there might be downtown in a bigger town. That changes what physical materials have to do here. A QR code on a feed bag tag or a laminated card zip-tied to a service invoice has to work when the customer is standing in a gravel lot with one bar of signal, not browsing a shop window. We design for that moment — large enough to scan one-handed, simple enough to load fast, pointed at exactly one action, because a Richlands customer will not get a second chance to try it later.